Malibu Boats Inc. - More On Us - Mission, Vision, Values

At Malibu Boats, Inc., producing the best-performing, most innovative and most versatile boats at the highest possible quality is our north star and always will be.

MBI fosters a culture of premier boat building across all our brands. With relentless drive to be the best, our boats are custom-crafted by teams of leading innovators, designers, craftsmen/craftswomen and discerning boaters. Holding more patents and awards than our competitors, we are committed to staying at the forefront of what boaters need and want.

Our Mission

At MBI we create the ultimate on-the-water lifestyle.

Our Vision

MBI is recognized as having world-class products that enrich people’s lives. Through industry-leading innovation, operational excellence and pride and passion in our craft, we earn customers for life.

Core Values

We believe in doing right things right with our products and with our people.

Safety

We are committed to safety and dedicated to fostering behaviors where safety is our number one priority.

Innovation

We strive to create new designs and technologies that revolutionize our customers’ on-the-water experiences.

Integrity

We will be clear, consistent and honest in our thoughts, words and actions.

Customer Focus

We will be driven by our internal and external customers' expectations.

People

People are the heart of our organization. We value their contributions and commit to treat everyone with dignity and respect.

Collaboration

Across our businesses, we are
ONE TEAM. STRONGER TOGETHER.
We share ideas, resources and best practices across locations.

Quality

We are committed to designing and manufacturing to the highest quality standards. We focus and prioritize our efforts on consistently producing an exceptional product that is both reliable and has attention to the finest detail.

Continuous Improvement

We are committed to maximizing and sustaining the value and quality of our products, operating in environmentally responsible ways and improving the work life of our people.

Mission, Vision, Values