Loudon, TN | February 19, 2024 — Malibu Boats, Inc. [MBI] brands showed up big at the Marine Marketers of America's annual Neptune Marketing Awards held on February 15, 2024, in Miami. Collectively, MBI brands secured a record six Neptunes which represented nearly a quarter of all honors bestowed across the marine industry spanning manufacturers, equipment suppliers, and industry groups.
Determined by a distinguished panel of 80 industry judges, the Neptune Awards recognized 2023 marine marketing excellence with an eye to exceptional creativity and innovation. Three MBI brands were multiple award-winners, each clinching two coveted Neptunes:
Pursuit:
- Best Event/Grassroots Marketing
- Best Boat Show Marketing
Cobalt:
- Best Social Media Campaign
- Best Long Video
Malibu:
- Best Short Video
- Best Video Series
MBI CEO Jack Springer noted, "This was an unprecedented result for us. Our marketing teams are keenly focused on insightful and engaging communications that draw customers to our brands/products. This industry acknowledgment is a great testament to that commitment."
The success of MBI brands at the Neptune Marketing Awards is another example of the company's dedication to being best-in-class and to helping more people experience dream days on the water.
About Malibu Boats, Inc.:
Based in Loudon, Tennessee, Malibu Boats, Inc. (NASDAQ: MBUU) is a leading designer, manufacturer, and marketer of a diverse portfolio of recreational powerboat brands. A preeminent innovator in the industry, the company’s products serve those whose passion for boating is a key component of their active lifestyles. For more information about the company, visit www.malibuboatsinc.com.